Morristown, NJ
August 10, 2023

knk Software has announced the appointment of Alan Hirsch as their new Regional Sales Director. Alan’s deep understanding of AI, developed within the B2B media landscape, positions him to drive strategic technology initiatives that provide substantial advantages to knk’s clients. His proven track record in leveraging AI for operational enhancements ensures a relevant and impactful contribution to the company’s evolving offerings in the publishing industry.

“We are thrilled to welcome Alan to the knk team,” said Sebastian Mayeres, CEO of knk Software. “His talent for innovation will play a pivotal role in devising strategies that empower our clients to adeptly manage their operations and engage with their customers. With his expertise, we are confident in further accelerating our growth and providing unmatched solutions to the publishing and media industry.”

Alan brings a wealth of experience, particularly highlighted by his recent tenure as Vice President of Sales and Marketing at Contentware. In this role, he successfully implemented AI-driven digital marketing automation, resulting in enhanced operational efficiencies for B2B publishers, associations, event managers, and marketers.

His specialized knowledge of AI applications will play a pivotal role in moving the company forward while tailoring solutions to meet the unique demands of clients.

Alan expressed his enthusiasm about joining knk Software, stating, “I am excited to be part of knk Software’s talented team and contribute to the company’s continued success in delivering cutting-edge solutions to the publishing industry. I look forward to leveraging my experience and collaborating with the team to drive growth and exceed our clients’ expectations.”

About the knk Group 

The knk Group has 450 customers in the publishing and media industry across North America, Europe and Asia with offices in the US, UK, France and Germany.

knk develops and distributes knkPublishing – the only Microsoft-certified publishing software worldwide. It complements the range of services provided by Microsoft Dynamics 365 with publishing-specific functionality for book, magazine, and specialist publishers and is based on the latest Microsoft technology. The software can be used in the cloud as well as on premises. In addition, the knk Group offers Power BI, CRM (knk365 for Media Sales), Customer Engagement (knk365 Market Insights) and Marketing Automation (knk365 Marketing Automation) solutions dedicated to meet the publishing and media industry’s needs.

In addition to knkPublishing and the knk365 solutions, the knk Group also offers the brands of Bradbury Phillips International Ltd, the most established provider of Rights and Royalty software for Publishers and Literary Agents, and the “VM Media Manager” solution – the market leading advertising, subscription and circulation management software in Germany.

For further information please contact:
Cheryl Spais
knk Software LP